Ulupalakua is home to MauiWine offering wines that embody the essence of the Hawaiian Islands and the spirit of Maui. MauiWine welcomes you to taste the fruits of the Island in wines made from its 23-acre vineyard on the slope of Haleakalā and tropical wines made from world-class Maui Gold pineapples grown in upcountry. In 1974, the winery in collaboration with Ulupalakua Ranch began growing grapes, remaining true to the area’s agricultural heritage. While waiting for the grapes to mature, they decided to develop wine made from the plentiful and Maui Gold pineapples. A small amount of this wine was produced, but the public response was so positive they decided to continue the endeavor. Today, there are three pineapple wines being produced. MauiWine is the Island’s sole commercial winery boasting a varied selection of wines including its estate wines under the Ulupalakua Vineyards label, pineapple wines made from 100% Maui Gold pineapples and sparkling wines made in the traditional Méthode Champenoise process. For over 40 years, MauiWine continues to be a successful and thriving agricultural business, and a popular destination to more than 100,000 visitors annually.